Helping the leading online therapy provider expand their offering with Cognitive Behavioral therapy and HIPAA compliant Alexa skills.
Product StrategY
Product Design
Tech Innovation
development
& implementation
Using a clear design language extolling the benefits of CBT exercises, we designed and built a scalable system, enabling Talkspace to embed an accessible, tactile, habit-building therapeutic course right inside their existing app, without having to take their eyes off their day-to-day.
Take some dusty old multi-page PDFs, that therapists were still handing to patients to fill out in the name of Cognitive Behavioral Therapy (CBT), and create a beneficial experience fitting for an online therapy offering.
Taking a lead from program-led improvement apps, from education to fitness to brain training, we looked to deliver a system of components that could be used to build a scalable system of engaging, repeatable, and beneficial CBT exercises.
Creating a low entry barrier, clearly labeled, light, noise-free, beneficial experience was key to producing a system of exercises that were gain the buy-in of both therapists and patients.
We identified modules and components that were re-usable across multiple CBT exercises - from sliders, animations and multiple choice lists to mood trackers, affirmation cards and journal entries - and built an intelligent system using building blocks for speed and efficiency.
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We designed a component based system and built one too. Without interrupting Talkspace’s day-to-day development, we worked closely with their internal team, building components in a demo app, and merging into their main project once they were ready to go to beta testing.
Our “features-in-a-box” approach is highly efficient and strips away the traditional blockers often experienced when two development teams try to work together.
Talkspace wanted to be there, and take the opportunity to reach a new audience, and existing audiences in a new way.
Working with Talkspace and Amazon we designed the world's first Alexa skill that gave patients direct access to therapists.
